Sanjay is driven by this innovation mantra: Either innovate, create sustainable competitive advantage and grow market share within a given time, or relegate where you are always playing catch-up. 

Expert guidance in strategic marketing, innovation, and startup growth, empowered by AI

AI Marketing Strategy

Market Different. How to develop data-driven marketing approach leveraging artificial intelligence to boost business visibility and customer engagement.

Innovation Strategies for Business Leadership with AI

Innovation Consulting

Innovate Different. How to unlock new growth opportunities with tailored innovation strategies designed to position your business at the forefront of your industry.

Accelerate startup journey and growth from idea to market success

Startup Mentorship

Grow Different. How to leverage hands-on mentorship and practical advice to accelerate your startup’s journey from idea to market success.

Transformation in AI Marketing, Business strategy, and Leadership with Sanjay Dalal

Real-world impact and results from Sanjay Dalal’s expertise


I am genuinely excited to recommend Sanjay Dalal, an individual I deeply admire for his expertise and innovative approach to marketing. As the founder and CEO of oGoing, Sanjay has created a marketing community that has been instrumental in helping small and medium-sized businesses, including mine, amplify their annual sales through integrated digital, social media, and organic marketing.

Lena Viktoria Frenzel, Google, Meta, YouTube, Nike marketing

I attended Sanjay Dalal’s Innovation Bootcamp. The training provided an excellent orientation on the topic of innovation and I learned several new techniques for generating and successfully implementing new ideas. Plentiful real world case studies was another aspect I liked about the program. I highly recommend the program to those who are starting their innovation journey.

Manoj Vasudevan, AI-focused Product Owner

Sanjay has been a huge mentor and friend helping me get started in the social media space. oGoing has been huge tool for me building my small business network.

Trenton Samuel, SMSS founder

Sanjay and his team are very thorough. They are the master’s of LinkedIn. He knows what to present, where to present, how to navigate and why present on LinkedIn. I highly recommend leveraging Sanjay and his team for LinkedIn marketing!! .

Piyush Sheth, K-Medical CEO